How to Build Your Healthcare Consumer Experience Roadmap — for 2025 and Beyond

Praia Health sponsored a webinar on November 6, 2024 titled, "How to Build Your Healthcare Consumer Experience Roadmap — for 2025 and Beyond."

Presenters:

Jennifer Carron Passon, CPXP, MSOM, Patient Experience Officer, BJC HealthCare
Brian Carlson, VP of Patient Experience, Vanderbilt University Medical Center
Justin Dearborn, Founder and CEO, Praia Health

Moderated by:

Jared Johnson, Chief Marketing Officer at Praia Health and eHealthcare Strategy & Trends Editorial Advisory Board Member

Summary: 

As health systems have added point solutions to address various functions of consumer-led growth, they have faced challenges including organizational misalignment, disconnected technologies, increased developer costs and long implementation timelines.

A comprehensive, dynamic roadmap guides healthcare leaders as they plan in five key areas related to consumer experience: strategy and goals, change management and processes, technologies and platforms, team structure and measurement.

This webinar focused on the key components of a consumer experience roadmap to increase patient loyalty and retention.

Thanks to eHealthcare Strategy & Trends for hosting.

Watch the replay here (login required), or read the recap here.